AngelPad, the San Francisco-based accelerator founded by former Googler Thomas Korte, held its sixth demo day yesterday. I wasnât there (I know, itâs super-embarrassing), but I did get to meet with Korte and partner Carine Magescas today to talk about the newest batch of companies.
Magescas said that in the three years since AngelPad was founded, âthe premise of what we had in the beginning has been validated.â That premise breaks down to three main ideas, she said. First, she and Korte âpush [the startups] really hard.â Thatâs particularly important in the companyâs early stages, Korte said, because it can be hard for the founders to get honest feedback from their family and friends, and because making a relatively small change can have a big effect on a startupâs ultimate trajectory.
Another reason the partners might be particularly tough on the startups is because theyâre investing their own money. Thereâs no separate fund â" at least not yet. (When I asked, Korte said, âThere hasnât been a fund to date,â followed by what may or may not have been a significant pause.)
Second, Magescas said, âWe are a really small family.â Twelve startups were chosen from thousands of applicants. The first AngelPad group had eight companies, and there was one with 15, but theyâve settled on a dozen for the last few classes. That allows the AngelPad team to spend a lot of time working one-on-one with each company.
âI feel like itâs better to spend more time with less companies,â Korte said, adding that heâs realized that having a long list of well-known mentors isnât as useful. There are outside experts who come in and give talks on a specific subject, but it really falls to Korte and Magescas to work closely with the founders. When you have too many different people offering âcookie cutter advice,â Korte said, âIt hurts more than it helps.â
Third, they said AngelPad has always had a strong focus on business-to-business companies. In fact, thereâs not a single consumer-focused company in the current class, according to Korte â" some of them might offer consumer products as part of their business, but none of them are focused on building large-scale, free services that make money from advertising. At the same time, Magescas said theyâre open to consumer startups, they just have to be âreally good.â
So thatâe the vision. Here are the companies, in alphabetical order:
Audience.fm uses data from existing music services to help bands and marketers reach their desired audience. For example, if a band was making a tour stop in San Francisco, Audience.fm could identify the bandâs biggest fans, and they could offer free or discounted tickets.
Boxbee is a storage startup that delivers boxes to its customers. You fill the boxes with whatever you want to store, then Boxee picks up them up. It won the best new startup prize at this yearâs Launch conference.
Chasm.io is a content marketing network, where influencers and brands share content that they want to see promoted. Rather than getting paid for sharing sponsored content, itâs more of a quid pro quo system, where influencers are rewarded for successful sharing with points that they can redeem to share content of their own.
DroneDeploy has built software for commercial drone operators (just to reemphasize â" commercial drone operators, not military ones). The founders are former Googlers with machine
learning PhDs from Cambridge and Edinburgh. We covered the company here.
Fieldwire is a mobile task management system designed for workers who are out in the field. For example, it could be used by a team of construction workers while theyâre on a construction site.
HumanAPI aims to build an API for accessing all the data thatâs being gathered on various health devices, sensors, and services. So instead of figuring out how to work with dozens of different devices, a medical provider could just pull data from HumanAPI.
Iterable is an email marketing startup founded former Google and Twitter engineers. Customers can test different emails and also personalize the messages to each user without any coding.
Pogoseat integrates with existing ticketing solutions and apps, allowing them to offer seat upgrades. Partners already include Ticketmaster, the Golden State Warriors, and other NBA teams.
Roobiq aims to build a layer of voice commands and natural language processing on top of existing CRM systems, so a salesperson whoâs out taking meetings could update their CRM from their phone without slowing down to type.
SensorTower has built a marketing platform for mobile app developers, allowing those developers to track and improve their rankings on different search keywords.
TheShelf is a collaboration platform where fashion brands can interact with fashion bloggers. There are already 1,500 bloggers on the platform.
TrulyWireless has built an enterprise phone system thatâs cheaper than traditional systems and runs entirely on smartphones.
Interested investors can find the AngelList profile of each startup here.
AngelPad is a mentorship program founded by a team of ex-Googlers to help web-technology startups build better products, attract additional funding and ultimately grow more successful businesses. AngelPad provides founders with funding, mentorship and the chance to work alongside other great founders in San Francisco.
Thomas Korte is an angel investor and advisor to early-stage internet startups and the founded AngelPad, a startup incubator in San Francisco. Prior, Thomas worked at Google for 7 years. His roles there included International Product Marketing Manager, European Search Agency Business Lead and most recently Google Evangelist. He is the co-author of several patents related to improving efficiencies in search advertising and local search results.
Check out also GenieBelt construction startup from Denmark.
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