Welcome back to Cribs, the TechCrunch TV show that goes behind the doors of tech companies to see what itâs like inside for the lucky ducks who work there.
Todayâs episode brings us to the New York City headquarters of FiftyThree. FiftyThree, which is behind the Paper app for the iPad, is known for making beautifully designed mobile products â" and as you can see in the video, its light-filled office with streamlined interior design is a sight for sore eyes as well.
FiftyThree is located in the historic Western Union building, which was a nexus for communications back in the days of the telegraph and continues to be a key networking hub for the Internet today. Built in the late 1920s and early 1930s, the Western Union building is a prime example of Art Deco architecture, so itâs fun to experience the contrast of passing through the buildingâs Deco-ed out lobby on the way to FiftyThreeâs much more modern and Zen inspired space.
The whole point of FiftyThreeâs apps is to let people loosen up and tap into the kind of artistic creativity that came naturally to them when they were kids, so the companyâs HQ is kind of like a big well-designed art classroom for adults. Watch us tap into our inner children in the video above.
And here are a few photos our team took of FiftyThree HQ:
This episode of Cribs was edited by Steve Long. All camerawork, sound, and lighting by Steve Long and Yashad Kulkarni. All production coordination and supervision by Felicia Williams.
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